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My Portfolio

This portfolio features a curated selection of my work across beauty marketing, editorial-style content and corporate communications. From developing content strategy and internal communications at Travel Incorporated to building SKINSSENTIALS, a beauty-focused blog centered on education and storytelling, my work reflects a consumer-first approach grounded in clarity, creativity and cultural relevance.

Across roles in corporate marketing, retail beauty and independent content creation, I focus on translating ideas into thoughtful, engaging content that builds trust, supports brand voice and connects meaningfully with audiences.

Selected Work

Beauty Marketing & Brand Work

Explore content strategy, social media campaigns and brand-focused initiatives that showcase my ability to engage audiences, drive visibility and build loyalty for beauty-conscious consumers.

Corporate Content & Strategy

See examples of corporate communications, internal content and cross-functional projects that reflect strategic thinking, brand consistency and impactful knowledge-sharing at scale.

Beauty Editorial & Writing

View editorial projects, blog posts and storytelling-focused content that demonstrate my skill in crafting narratives, refining voice and creating compelling, audience-centered editorial experiences.

Mock Campaigns

Showcasing my ability to translate brand identity into strategic, culturally relevant campaigns, these mock projects span beauty marketing & brand, editorial storytelling, and corporate content & strategy.

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© 2023 by Charlotte Everts.

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